BESTSELLER
Sell more than ever simply from your content
Warning: your clients will quote your posts back at you as they sign up
MAKE ME A BESTSELLER!!Your content should be making you money
Because your people ARE buying
But the 'value' content they see from 1000 other coaches doesn't activate them
They're investing with trailblazers who give them massive insights from one single post
IN BESTSELLER I SHOW YOU HOW
YOU'RE AN EXPERT, BUT NO ONE HAS SHOWN YOU HOW TO ARTICULATE YOUR EXPERTISE IN COMPELLING POSTS DAY AFTER DAY SO THAT YOU BECOME IRRESISTIBLE
'It's like having part of your genius writing brain in an app.'
Eleni Kouloumou, Love and dating coach
Get instant access to my bestselling content frameworks & join the live experience for added magic
EVERYONE ELSE IS SHARING THE THEORY BUT I'M DROPPING THE GOODS
15 potent messaging frameworks that position you as the authority without ever resorting to the hard sell
These are are the exact frameworks that delivered:
- 26 sales from ONE post
- 50 sign ups to a masterclass from ONE post (not a Reel)
- 2 new clients from ONE post
- 1 high ticket client from ONE video
Inside BESTSELLER you get:
13 story-powered frameworks in an instant access course
The exact structures so you can create your most compelling content on repeat
Examples of execution
80 brand new hooks
3 instant access workshops:
Plus 3 powerful instant access sessions that will show you how to make money from your messaging
POTENT - This is your A game messaging. Here you discover exactly how to extract the bestselling content angles that will make you a magnet for your people
Desire & demand - Create masses of it without feeling like you have to make tangible promises like £10k in 10 minutes
ON fire - One idea, 10 ways. This is how you repeat your messaging without repeating yourself so you become known for who you are and what you do
Join BESTSELLER and get the frameworks that position you as the AUTHORITY
Hi, I'm Colette,
I've been storytelling and messaging for 27 years.
First as a newspaper journalist, then as BBC national TV correspondent for a decade.
I quit the newsroom to write novels. My first novel landed me the book deal of dreams and a cool £300k.
I've written 4 novels since.
I've done 1000s of content reviews for entrepreneurs like you.
And I've worked with 500 + clients who care deeply and want to sell with integrity
BESTSELLER is the result of that work.
It's my story and messaging brain in a download 😃
Because I noticed that I was automatically using powerful messaging patterns to turn my clients' content into storyselling magic.
So I deconstructed what I was doing naturally and created the 'magic frameworks' so you can access them too.
The most common feedback I get from Bestseller clients is that it's totally changed the way they approach their content.
They see 3 x the number of DMs, more clients....and more fun because they finally know what they're doing.
I can't wait to see the impact it will have on your business.
The BESTSELLER Frameworks
1. The Client Attraction Core Story
It's not just your story, it's the sweet spot between your story and the desires and challenges of your audience. This story generates feel good sales over and over again
2. The Success Story
This story flaunts it over its poor relation, the testimonial, and you'll see why when the sales start flowing
3. The Offer Story
Every offer should have a story but most don't and that means you've been missing out on easy breezy sales...until now
4. The Small but might 'Waterfall' Story
Start spotting small, everyday stories that aren't about your business but sell for you with more fun than you thought possible
5. Symptom Diagnosis
This one is a great authority builder and shows your people you understand their challenge better than they do themselves. When that happens, they want you!
6. The Curiosity Gap
Stop trying to convince people to buy (it doesn't work) and infuse your content with curiosity so one post can generate a flurry of DMs
7. The relatable analogy
It's almost unbelievable that this simple structure can blow up your DMs but it happens (26 sales from one post...she used this framework) And the best part is, it's so much damn fun
8. The Belief Shift
The post of leaders, trailblazers who have a 'better approach' but don't want to come across preachy or teachy. Nail this, and you'll notice the difference
9. The Handraiser
Super simple, ruthlessly effective. This one stirs even the sleepiest of audiences and can fill your email list fast.
10. The Better than Value Post
So you still want to give value? Well so do I. But I sandwich it in between a belief shift so my content always sell me. I show you exactly how to do this.
11. The Problem v opportunity Post
Hate pressing pain points?
You need this post in your armoury. It attracts the action takers and feels so much better for you
12. The Glaring Problem & obvious solution Post
This one pulls your people out of the 'normal' and make them think differently so they see you as the ONE to move them forward
13. Scale the solution not the problem post
Show your perfect client exactly how their current approach is scaling their problem and position your work as the solution they need now
